Popular software tools gloating about the sizes of their databases and how many records they have: Data helps improve everything from conversion rates to user behaviour and enhanced SEO. Online tools have made it easy for the average company to access an infinite data library. Some statistics are more believable than others, giving us a glimpse into the future and what it may hold for the world of digital marketing. SEO, video, mobile, conversion rate data, and even voice search. ![]() Over recent years, case studies and researchers have come out with amazing marketing stats. Small businesses can now use this data to grow as quickly as the giants. From monitoring our browsing behaviours to accessible data, Digital Marketing will never be what it once was.Ī shift in marketing sees world-leading businesses losing their advantage of benefiting from sophisticated data analysis. Research, AI and machine learning have revolutionised the internet. Search engine optimisation has become a scary place.
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